Fitindex Smart Scale | Sales Page

Brief:

I found this scale on Amazon and realized the generic marketing could be more targeted to fit a really large niche.

This smart scale has incredible features that just aren’t marketed properly to hit the right buttons a weightlifter who can’t lose stubborn belly fat has.

Solution:

When you start you don’t stop.

If you want people to love your product, gamify it, get them obsessed with it.

The Fitindex Smart Scale has a feature to track your body fat content AND progress on your phone.

“Progress equals happiness” - Tony Robbins

The end result is an enthralling sales page, compelling the people with elongated fitness plateaus to add the Fitindex Smart Scale to their carts.